Every year, the North American International Auto Show feels like a new experience. It’s no easy task to build on the 2017 show that was one of the biggest and best, but the 2018 NAIAS does just that!
Whether you are in the market for a new car, enjoy seeing the latest in technology and mobility, or enjoy a day full of activities and things to do, there is something for everybody at this year’s show. It is packed full of interactive displays. Ford lets you star in your own movie alongside the Bullitt Mustang, with green screen action sequences. Cadillac will film you in your own episode of Carpool Karaoke if you’re brave enough to sing in front of others!
For those thinking about buying a new car, the NAIAS is your chance to see and touch all models from every major automaker all in one convenient location. In fact, the show each year has a positive effect on local dealership sales. It’s not just getting people into cars, during media and industry preview days journalists from more than 50 countries all over the world come to Detroit. They stay at our hotels, eat at our restaurants and enjoy our bars and local entertainment. The annual economic impact (if you’re curious about such a thing) is estimated to be about $450 million. It’s Detroit’s time to shine.
For our economic development team, the NAIAS recognizes the accomplishments of our county’s largest industry. Macomb County’s connection to the show is tremendous. More than 34,000 local workers earn a living through the industry in Macomb County. Home to major facilities of GM, Ford and Chrysler, the county has seen more than $9.9 billion in auto investment since 2010. With many of these upgrades going into high tech research and development facilities and with the amount of technology in cars increasing, we are not only designing new cars, we are revolutionizing the way we experience mobility.
Our team here at Planning & Economic Development had a chance to tour the NAIAS during media and industry preview days. It was a great opportunity to continue to build connections that will ensure the vitality of the auto industry in Macomb County for years to come. It was also a great chance to see the great lineup of new cars and trucks hitting the roads! Here are some of our staff favorites:
Tips and tricks for the 2018 Auto Show:
- Familiarize yourself with the floor plan! We all have that one car we want to see, know where it’s at before you go!
- With Detroit busier than ever, you’ll want to come up with a parking plan. BONUS TIP: Make a day out of it – consider parking at places like the DIA and taking an Uber over!
Are you convinced and ready to go? Here is the info you’ll need:
Dates and Times
Early access for handicapped individuals 8 a.m. each day
Enter at the Hall C Entrance only
Saturday, Jan. 20 – Saturday, Jan. 27
9 a.m. – 10 p.m. (no admittance after 9 p.m.)
Sunday, Jan. 28, 2018
9 a.m. – 7 p.m. (no admittance after 6 p.m.)
– Adults: $14 per person
– Seniors: $7 (65 and older)
– Children: $7 (7-12 years old; 6 and under free with a parent or guardian)
Nick Posavetz is an economic development specialist for the Macomb County Department of Planning & Economic Development and is focused on growing, retaining and attracting businesses to Macomb County. To learn what resources are available for your business, reach out to him at email@example.com.