Retail is big in Macomb

When people think Macomb County, their first thought might be advanced manufacturing or defense, but retail is an often overlooked significant part of the economy.

When you have a more-than-healthy private sector growing manufacturing jobs with high wages complemented by industries like health care, defense and aerospace, it is no surprise that the demand for retail is going to be big.

EmploymentIncome generated in other industries means that there are plenty of retail establishments to choose from in Macomb County. With 2,369 options for holiday shopping covering the county, ranging from big box to boutique, there is something for everyone.

Nearly 1,600 of these businesses are independently owned, which gives shoppers a chance to have a big impact. Recent research suggests that the multiplier effect on a local economy of patronizing a local independent business is as high as 68 cents, compared to 43 cents when shopping at a chain. When you add it all up, these businesses are doing a lot directly, indirectly and inductively for the local economy.

This shopping season, Macomb County is encouraging shoppers to shop at local businesses. The county has compiled a database of area independent retail locations. It’s filterable by location and category.

These unique retail businesses define Macomb County’s downtowns. Retail growth and activity in Mount Clemens, New Baltimore and Roseville are all helping spark redevelopment into local downtowns.

The outlook is bright too, and there is certainly an opportunity for more investment. Macomb County’s current median household income is $53,435, a number expected to rise to $63,113 by 2020. Additionally, with its 865,570 residents, Macomb County has been one of the fastest growing counties in the state, adding a whopping 24,592 residents just since 2010. If these trends continue, Macomb County will surpass one million residents before 2040. With new revenue comes new spending, painting a bright future for retail in the county.

Businesses have been working hard and fast to keep pace with demand. Since opening in 2007, Partridge Creek has found success along the mega-retail corridor that is Hall Road. Each year, more than $1 billion of goods are sold along the 12-mile stretch of road in Macomb County. Planned for completion in 2016, a new massive luxury outlet mall will bring an additional 330,000 square feet of retail.

In Roseville, Macomb Mall has undergone a nearly $10 million renovation that has revitalized not just the mall property, but an entire stretch of Gratiot. The state of Michigan took notice, naming Roseville as the first city in the state to be designated as a Redevelopment Ready Community.

All it takes is a look at traffic counts along Hall Road (topping out daily at more than 100,000) and the parking lot at Lakeside Mall to see that the 150 retailer destination is thriving as well.  The lure of our region’s retail is so strong, even Amazon wants a piece.

Are you looking to start, expand or grow a retail operation in Macomb County? The Department of Planning and Economic Development can help. From site selection, information and research to traffic counts and other assistance, we have a team of experts ready to assist. Reach out and get started!

Posavetz, Nick IMG_0221Nick Posavetz is a senior planner for Macomb County, providing content for the Macomb Business website. If you have a topic you would like to be featured, reach out to him at posavetz@macombgov.org. This holiday shopping season, the department is promoting efforts to shop local, find what local businesses are doing and share your story.

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